Sustainable Investment – More Money into Renewable Than into Fossils Energy

In 2010 for the first time, at least since industrialisation, more money has been invested in renewables than in fossil energy generation on a global level. Despite the economic crisis, 187b US$ have been invested in clean energy production. Clearly, nobody can talk of a negligible industry anymore. It is also obvious that investors realise the huge and still growing potential of this newly emerging industry – contrary to some rather stubbornly oil-worshipping people.

Brightnews. “Despite the economic crisis” may be misleading. Maybe the economic crisis actually favours renewable energy production because private as well as public actors are forced to do the maths properly. As they increasingly consider total, lifetime and lifecycle costs, they become aware that already today, renewables perform better in many settings. On the political side of things, it is interesting to note that voters and investors are not very consequent. On one hand, they clearly invest heavily in green industries, on the other hand, they still support a great many numbers of openly environment and green business hostile policy-makers.

An original explication may suggest that all this green minded individuals, entrepreneurs and investors are just too busy expanding their business and make the most out of upcoming green opportunities to get involved in politics or to even vote. The old stagnating fossil industry folks however have plenty of time and money to throw at the political system in order to secure subsidies and prevent stringent security, health and pollution control laws, which is increasingly their only hope of staying in business.

Source: Los Angeles Times

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